LinkedIn trending topics from the creators you follow

Watch what the people your buyers follow are posting, and which of those posts drew a response. Radar puts the recent posts of up to five creators you pick in one place, each with a line on why it landed. Write from this turns any of them into your own take, in your voice.

LinkedIn's editors put the day's news under Today's News and Views, on the right of your homepage. For your own field, the recent posts of the people your buyers read tell you more. Radar shows those, newest first, under New.

Follow the creators in your field and look for the posts that drew far more replies than their usual. Radar shows each post's likes and comments with a line on why it landed, so the ones worth learning from stand out.

People your buyers already read, people a few years ahead of you, and a few whose writing you want to learn from. For a founder, that is often investors and other founders in your market. Add up to five to Radar by their LinkedIn handle and see what they post in one place.

On LinkedIn, open their profile and go to Activity, where Show all posts lists what they posted. To follow several people without opening each profile, add them to Radar: their recent posts come into one feed, newest first.

A plain repost passes their post along. A post of your own that answers it says what you think, with your own story or numbers behind it. Write from this writes that post in your voice, and you can name the creator in it.

Posting someone else's words as yours is copying, and readers notice. Take the idea, add your own view and your own proof, and credit them when their point started yours. Write from this does that in your voice, and their words stay theirs.

LinkedIn's main feed mixes in suggested posts from people you do not follow. Radar shows only the creators you add, newest first, with nothing in between, so the five people you care about are never buried.