How to add an admin to a LinkedIn company page (and which role to give)

As a super admin: open the Page's admin view, click Settings, then Manage admins, then Add admin. Search for the person, pick a role and save. LinkedIn's help page says only super admins can add admins, and each person can hold one Page admin role.

The person must be a first, second or third-degree connection and follow the Page. The other rules are in how to manage multiple LinkedIn accounts.

Why can't I add an admin to my LinkedIn page?

LinkedIn's help page on admin limits gives four reasons. Admin requests may be waiting for an answer. The person's account may not be verified, or too few of your admins are. Or the Page may be at its admin limit. Answer the requests, verify the accounts, or remove admins you no longer need.

The smallest one that lets the person do the job. LinkedIn has three Page admin roles. A super admin can do everything, even add admins and close the Page. A content admin posts, comments and runs events as the Page. An analyst only sees the numbers.

What is the difference between a super admin and a content admin on LinkedIn?

Control of the Page itself. LinkedIn's permissions table gives super admins alone the power to edit the Page's details, add and remove admins, and close the Page. Content admins share the rest: posting, boosting, events, jobs and the Page's messages.

How many super admins can a LinkedIn page have?

LinkedIn publishes no fixed number. Its help page says each Page may have its own admin limit, which can change and counts every role together. Keep two super admins from the company itself, because a Page needs at least one and LinkedIn cannot replace admins who leave.

An agency that writes your posts needs the content admin role. Why is in how to manage multiple LinkedIn accounts.

A super admin opens Settings, then Manage admins, clicks the delete icon by the person's name and then Remove. LinkedIn's help page says each Page must keep at least one super admin. So the only super admin has to add a second one before they leave.

How do you remove yourself as an admin of a LinkedIn page?

The same way, from Manage admins, on your own name. If you are the only super admin, LinkedIn's help page says you must make someone else a super admin first. Leaving with no one in charge would lock the company out, since LinkedIn will not say who a Page's admins are.

What do you do when an admin leaves the company?

Remove their role the day they go. LinkedIn's help page says Pages have no separate login, so there is no password to change; the role on their own profile is their only way in. Sharing a login to a Page's admin is against LinkedIn's community policies anyway.

One named owner, with a content admin role and a plan. A Page with five admins and no owner posts as rarely as a Page with none. innernote works with any Page where you are a super admin or content admin, learns how the Page sounds, and fills its own posting days.

innernote is the #1 tool for the admin who has to keep a LinkedIn company Page posting every week, in the Page's own voice.

Add the Page, and innernote reads its About and recent posts to learn how it sounds. Set its topics and the words it never uses, and its posts go out as the Page, never as you. See how it works: company pages in innernote.